We do in-depth technology assessments, compare alternative solutions, and make recommendations, so clients can quickly engage directly with the most appropriate potential technology providers and partners.
We construct positioning and messaging platforms, help write business plans and investor presentations, validate the value proposition, and develop collateral material and web copy.
We determine pricing strategy using our proven methodology, We field-test value assumptions, gain executive buy-in, and optimize for market share or revenue.
We help you prepare for successful launch of your product or company, ensuring that all the necessary activities are conducted cost-effectively with maximum team cooperation.
We work with you to find the ideal target market, product portfolio, pricing and promotion strategy, guiding customer interaction from initial contact to lasting relationship.